Run by growth hackers (who seem to multiply like rabbits). But let’s just tap the brakes here for a minute. Let's start by looking up the word “hack.”
A few weeks ago, Google announced they’re making changes to the way they handle certain websites. First, they’ll be removing the label of “mobile friendly” from search results as more than 85% of sites fit this criterion (meaning they’re responsive to mobile devices).
More interestingly, though, is that they essentially proclaimed website pop-ups dead.
Think of it as the difference between abstinence-only programs and actual sex education. The former buys into a false belief that you can prevent people from doing it. The latter addresses reality.
When it comes to our phones, why not accept the fact that we’re mentally weak, embrace reality, and figure out a better way?
There are lots of reasons why we’re inconsistent in our lives. Typically, we chalk it up to being a human, but that’s the lamest excuse of all. Sure, we’re all inconsistent, but should we really just accept that? Isn’t there a better way?
What if the problem isn’t the consistency itself, but in lacking a good strategy (or having no strategy at all)? In this case, inconsistency is just a symptom of a deeper problem...