In early 2017, Steve Oakie, Atlantic Metro’s VP of Sales and Marketing wanted to build a stronger marketing portfolio.

“Everything I had was out of date by 10 years. We weren’t communicating in the marketplace, and as such, we weren’t attracting new customers. We needed someone who could help us with content development,”
— says Oakie
 

Looking for someone who could own strategy and writing duties, Steve was introduced to Chris Cooper at Real Good Writing. After hearing Atlantic Metro’s needs and challenges, Chris and Steve set to work, meeting weekly to get a handle on how to improve existing collateral as well as kickstart new marketing initiatives.